About Us


FASHIONS FOREVER®  is an online jewellery retailer based in South-West of England.

Since 2014 the name Fashions Forever has stood for versatile, innovative and trendsetting jewellery and unique hand made designs of the highest quality products. The unmistakable Sterling Silver collection, the Charms and the exclusive design collection give the brand its face.

We are passionate about the designs we offer and think buying jewellery should be affordable, easy, fast and above all fun.

All items of jewellery are made of high-quality 925 Sterling silver. The style of our Sterling Silver designs is unique and unmistakable.

The themes are as varied as life itself and invariably cutting-edge. Whether to create elegant or sporty outfits, for the office or for the special evening occasion – Fashions Forever offers unique jewellery which lends every look and every style a certain something.

We work directly with some of the world’s biggest manufacturers and by cutting out the boring middlemen and wholesalers we can pass those great prices on to our customers without compromising on quality or design.

How do we put our collection together? We listen to what you want—and use our finely honed fashion sense. We keep one eye on the style blogs and fashion magazines and the other on sales data, so we see not just what fashion dictates but what people fall in love with and buy.

We refresh our selection all the time, too, so there’s always new inspiration to dive into.